CollegiateLuggage.com - If it's about college stuff, we're game.

Speaking of game - I imagine that by now everyone has had plenty of time to discuss last Monday's amazing NCAA Men's Basketball Championship Game. I already have one article in my weblog about the Game focusing on the importance of little things (i.e. free throws and the making thereof) but today I have another: The meaning of "Rock Chalk Jayhawk" and the accompanying chant.

I should fully disclose that as of my writing this blog entry our program does not have Kansas University as a member school. But I have been so taken with their school chant (not to mention their amazing performance during the Tournament) that I have decided to go after KU for our Swiss Army Brand Collegiate Luggage program. Just keep your eyes on this website to see if we get 'em.

Back to the subject at hand: The world famous Rock Chalk Chant evolved from a cheer that a chemistry professor, E.H.S. Bailey, created for the KU science club in 1886. Bailey's version was "Rah, Rah, Jayhawk, KU" repeated three times. The rahs were later replaced by "Rock Chalk," a transposition of chalk rock, the name for the limestone outcropping found on Mount Oread, site of the Lawrence campus.

I had never heard this chant before last week. Now, I can't get it out of my head. The wording is not really that big of a deal, but the way it is chanted is almost magical. I get chills. Listen [MP3] for yourself and see if you don't agree.

Again, CollegiateLuggage.com congratulates the Jayhawks of Kansas University on their 2008 National Basketball Championship and reminds their students, alumni and fans to stay tuned to this space - blue Swiss Army luggage is just a heartbeat away.